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Window for 2026 Tourism Event Sponsorship Opens October 17

The application system for the Rockbridge Area Tourism Event Sponsorship Opportunity opens Friday, October 17, 2025.

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The Blue Ridge Parkway

As you're traveling the Blue Ridge Parkway, Rockbridge County is accessible from three points: Vesuvius, Buena Vista, and Glasgow. Meandering in and out of Rockbridge County between Buena Vista and the Peaks of Otter, the Parkway's lowest and highest elevations are experienced.

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Holiday Events

This season is a time to savor flavors, bask in the glow of pure holiday spirit, discover unique gifts, and celebrate the old and new. It's a period of revelry, remembrance and memory-making, and gathering with friends and family. Celebrate in Lexington, Buena Vista, and Rockbridge County, Virginia.

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Holiday Shopping

Immaculate window displays, wreathed lamp posts, wonderful scents, and a crisp nip to your nose are greetings as you browse store to store.

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Scenic Drives

Country roads curve through the Shenandoah Valley, linking historic villages and picturesque wineries to the nation’s most popular drive – The Blue Ridge Parkway.

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Fall in Lexington

Tumbling rivers. Majestic rocks. Mountain breezes. And crackling campfires. Adventure is elemental in Rockbridge County, a rugged playground in the foothills of the Blue Ridge Mountains beloved by hikers, cyclists, kayakers, and a few secretive fly fishermen.

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Sweet Escapes for Artists

Let your inner artist out to play when you book a stay with one of our artisan-friendly accommodations in Lexington and Rockbridge County. Whether it's solace you seek or a gorgeous landscape begging for a plein art session, we're sure you'll find exactly what you're after in our backyard.